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A

UK GOVERNMENT PROCUREMENT

Public-sector buyer · United Kingdom

AHDB

AHDB is a UK public-sector contracting authority. This profile aggregates its public-record procurement — top suppliers, categories, recent awards, open tenders and expiring contracts.

Data period: 2023-08-01 to 2026-08-01Updated 2026-08-01

£11.6M

Total spend

20

Contract awards

18

Unique suppliers

£582K

Avg contract

According to ENKII, AHDB has awarded 20 contracts worth £11.6M to 18 suppliers between 2023-08-01 and 2026-08-01, at an average contract value of £582K, with the top five suppliers holding 68% of contract value.

Top suppliers

Top suppliers to AHDB

Top-five suppliers hold 68% of contract value — a concentrated market.

SupplierAwardsTotal value
two ears one mouth ltd2£2.4M
Agricarbon UK Ltd1£2.0M
SOPEXA JAPON K.K.1£2.0M
AUGUSTE & LOUISE1£880K
QA Research Ltd1£650K
Fera Science Ltd1£522K
The Andersons Centre1£480K
Bluesky International Limited1£460K
AllPro Management Company s. r. o.1£435K
Crown HouZe Events Co LLC1£400K
NielsenIQ2£375K
Llibertat1£368K
AGENCE IF1£350K
Harper Adams University1£100K
The James Hutton Institute1£100K
Trinity Agtech1£64K
UK Engage1£50K
arrangeMY1£0

Procurement categories

What AHDB buys

Common Procurement Vocabulary (CPV) breakdown of contracts awarded over the reporting period.

Business and management consultancy services

79410000
3 awards£3.3M

Advertising and marketing services

79340000
5 awards£3.3M

Engineering-related scientific and technical services

71350000
3 awards£2.5M

Market research services

79310000
4 awards£1.1M

Research services

73110000
1 award£522K

Cereals and potatoes

03210000
1 award£480K

Services related to printing

79820000
1 award£350K

Research consultancy services

73210000
1 award£100K

Exhibition, fair and congress organisation services

79950000
1 award£0

Recent contracts

Latest AHDB contracts awarded

The most recently published award notices on Find a Tender and Contracts Finder.

2024 -727 Behavioural Change Assessment for the Environment Baselining Pilot

Harper Adams University · 2026-04-23

£100K

2024-715 Soil sampling & analysis for the Environmental Baselining Pilot

Agricarbon UK Ltd · 2026-04-20

£2.0M

2025-760 Strategic PR partner services requirement for AHDB

Fight or Flight Limited · 2026-02-09

£500K

2023-686 LIDAR Digital Topographic Scanning of Farms in GB

Bluesky International Limited · 2026-02-06

£460K

2024-741 Monitoring of Contaminants in UK cereals

Fera Science Ltd · 2025-10-18

£522K

2023-660 Cereals & Oilseeds crop intentions, condition and progress reporting

The Andersons Centre · 2025-08-31

£480K

WANT TO WIN WORK FROM AHDB?

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Pipeline

Contracts expiring in the next 12 months

When these contracts end, AHDB typically re-tenders. SMEs preparing bids 3-6 months ahead win disproportionately often.

Ref: 2023-655 Supply Statistical advice and analysis to AHDB's Recommended List

Expires: 2026-11-30

£100K

2024-706 Internal Audit Services

Expires: 2027-03-31

£300K

2023-680 Consumer Tracker

Expires: 2027-06-29

£243K

2023-638 Media Evaluation

Expires: 2027-07-21

£1.2M

2023-638 Media Evaluation

Expires: 2027-07-21

£1.2M

2024-741 Monitoring of Contaminants in UK cereals

Expires: 2027-07-31

£522K

Market analysis

Bidding into AHDB — what to expect

Supplier concentration and timing patterns that shape SME bid strategy.

68%

Top-5 supplier share

36d

Avg response window

37d

Median response window

32mo

Avg contract duration

Frequently asked

Common questions about selling to AHDB

How much does AHDB spend on procurement?

AHDB awarded 20 contracts totalling £11.6M between 2023-08-01 and 2026-08-01, working with 18 unique suppliers. Average contract value is £582K.

Who are AHDB's top suppliers?

The largest suppliers to AHDB by total award value are two ears one mouth ltd, Agricarbon UK Ltd, SOPEXA JAPON K.K.. The top five suppliers together hold 68% of contract value.

What does AHDB buy from suppliers?

AHDB's procurement is concentrated in business and management consultancy services, advertising and marketing services, engineering-related scientific and technical services, alongside specialist categories. See the full CPV breakdown below.

How can my business bid for AHDB contracts?

AHDB publishes open tenders on Find a Tender and Contracts Finder. ENKII matches your business against live tenders, identifies certifications you'll need, and surfaces frameworks worth applying to. Free Readiness Score in 3 minutes.

What's the typical response window for AHDB tenders?

AHDB typically gives suppliers a median of 37 days to respond (average 36 days). Standard contract duration is around 32 months.

Continue reading

Related ENKII resources

Sources & methodology

How this profile is compiled

Analysed by ENKII · Updated 2026-08-01

This profile aggregates public-record procurement data published by the UK Government under the Open Government Licence v3.0. ENKII fetches, deduplicates, and aggregates source records; we don't edit the underlying facts.

Source portals

  • · Find a Tender (find-tender.service.gov.uk)
  • · Contracts Finder
  • · Spend Network
Full methodology — calculations, refresh cadence & caveats

Source records remain subject to Open Government Licence v3.0 attribution. ENKII doesn't warrant accuracy beyond the source portals' own publication.

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